Garden Connect

12 April 2016

You may have seen it on other websites, the little green padlock. Well, this tells customers your site is safe!

It is called an SSL certificate and websites should have them, especially if you sell online.

As of 1st January 2016, it is also part of the new Personal Data Protection Act. This law states that you should allocate sufficient technical resources to ensure the information that visitors leave on your website is protected. An SSL certificate is one of the simplest ways to do this and saves you the hassle!

The main reason for having one is that it encrypts all your customers’ data. So whether they are sending a simple contact form with their data to you or all their credit card and address details, this data will be encrypted so hackers can’t steal this information, keeping all your customer's information safe.

Isn’t that a good enough reason to have one? No!

Google have also played a major role in getting businesses to have the SSL certificate. In late 2015 Google announced that they will add value to those websites with an SSL certificate. So what that means is Google will rank your site higher if you have one.

Now you’ll see many companies offering to sell you an SSL certificate but it isn’t as simple as just buying one a hey presto! This needs to be added to your website, as well as tweaks to your website and all currently indexed pages in Google need to be redirected.

We are providing this to our customers, so if you want one on your website please get in touch and we will provide you more information on this.

sara@gardenconnect.com

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Are you online? Do you have your SSL sorted?
State of the Industry Update (September 2021)

Get our exclusive State of the Industry Update

Discover how to be successful in a post-Covid-19 world with more than 50 facts and figures from the industry.
 
Download