EFSA: Online innovation in the garden retail industry

09-09-2018
EFSA: Online innovation in the garden retail industry

The newest EFSA Magazine was launched at the Spoga-Gafa. The newest garden & interior trends will be explained by the French agency Nelly Rodi Paris, and being an EFSA member Garden Connect has written a chapter about online innovation.

The EFSA Magazine was shared at the Spoga-Gafa and to all EFSA members. Among Garden Connect, other members are Baltus, Capi, De Haan and Velda.

EFSA Trends 2019

The trends of 2019 can be described as follows:

  • Vital Vibe, focussed on an urban environment with the use of natural colours and wood.
  • Magnetic Mix, a more innovative look on living.
  • Sassy Style, a trend referring to the 50’s and 60’s.
  • Colonial Chic, an exotic theme with special plants and holiday feeling.

More information on the trends can be found in the magazine which can be downloaded here.

Online innovation

Online innovation still not widely adopted in the garden industry, and Garden Connect helps garden retailers to move forward in this area. Read the article in the newest EFSA magazine which can be downloaded, click here.

Sign up for our monthly e-mail with tips, tricks & inspiring blogs

We will process your data securily according to our privacy policy.

News

The next big thing in online marketing is content marketing. Sharing knowledge and information helps to get more followers on social media, gain better Google rankings and ultimately attracts new customers to garden centres....

Friday, November 23 rd is Black Friday: a tradition that has drifted over from the United States, when people head out en masse after Thanksgiving to bargain-hunt. The media attention this attracts has also led to a boost in shopping in Europe. This presents opportunities, b...

Google has been heralding it with great fanfare over the last months: the mobile-first index. But do you actually know what it is? And more important still: are you ready for this massive shift in website indexing? Garden Connect is happy to explain what is going to happen a...

Partners

  • Nedfox
  • Garden Forum
  • GLEE Birmingham
  • The HTA
  • Swan Retail
  • Garden Centre Association
  • Garden Centre Retail
  • EFSA
  • Growmaster
  • Davidson Richards

Call me back

We're happy to give you a call to discuss your needs. Please provide us with your name & phone number so we can give you a ring back

Slide out form UK